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In response to the growing realization that companies Existed for its own benefit and the benefit More pressure on the management of the company's new invention The competitive advantage and achieve our objectives. Often referred As the fourth area is the business model for profit Hybrid business model driven by both social and Financial promises. By emphasizing social responsibility Corporate profitability, and benefits Primary customers think more about the organization An object, and ultimately more profit from Our commitment to make a difference in the world.
As a nonprofit, aims to provide products and services to Services that attract customers and help Economy. But under a stakeholder model for the benefit Shareholders rather than a model. Instead of focusing on Company owners, concerned person to drive profits Model customers, suppliers, employees and community Hobby, so that the activities of the company's profit Around the world. Today, entrepreneurs, and the pursuit of Stakeholder model enjoy a competitive advantage over Their peers.

Another advantage of the benefits is its ability to model To create better relations between all parties Clients, employers, employees and suppliers - has been involved. Good training and promotion unit Socially responsible corporate culture, which helped Good people. In addition, if providers are Treated as business partners, help Success through cooperation, they are more willing to At reasonable prices to provide a high quality of products and services.
To charitable organizations as leaders, the CEO must set "Tone at the top and play an active role in personal Community, while providing business process Resources to support social initiatives. For example, Companies can donate a portion of the profits Dan and our customers, suppliers and partners encourage To do the same.

Companies are feeling more than ever, Priority to social responsibility and increase profits de-gain a positive public image Organization. Many companies use their profits Commitment to social responsibility Be distinguished in the market Organizations seem to be selfish and have someone Value public. Companies are for profit companies Consumers prefer to buy, employees want To work and the community embrace.